Digital transformation is about the integration of technology into different business areas to fundamentally alter how organizations operate and deliver value to customers. Implementing digital transformation helps organizations capitalize on the opportunities presented by the digital world. Simply put, digital transformation makes businesses future-proof.
The digital transformation market is expected to grow dramatically and businesses across sectors are expected to spend close to USD 3.3 trillion in the pursuit of digital transformation by 2025. The pandemic is said to have accelerated the movement, with the global spending on digital transformation technologies estimated to have grown by 10% in 2020.
In this article, let’s talk more about digital transformation and discuss how it works.
Here are a few reasons why adopting digital transformation could be beneficial for enterprises.
For digital transformation to work, it requires a full spectrum of integrated skills addressing –
Digital onboarding provides a fast and efficient way of onboarding both retail and institutional clients. Using digital onboarding, financial services companies and forex trading houses can:
All of these areas need to be tackled in strategic, creative, and adaptive ways to create a holistic approach. The process of digital transformation has generally been thought to have a dual focus.
Identifying the right tools, processes, and methods that will replace existing solutions is usually seen as the first step.
For example, you might want to improve collaboration in your business process. After identifying the problem, you need to figure out the tools and software solutions that can help you tackle the problem digitally. This is the first step in digital transformation.
The second step is to transform the attitude and way of working of employees to facilitate the adoption of digital culture.
Digital culture is built on digital tools and methodologies. A digital culture enables agile methodologies so the organizations can fail fast and iterate often. Traditional business processes are often slower and reactive. It can be hard to shift people’s attitudes and ingrained habits and behaviors. So, transforming the culture could be the hardest part of digital transformation for businesses.
Digital transformation begins by focusing on the following key considerations.
For every business, human behavior is the fundamental economic driver. While adopting digital transformation, organizations should identify which behaviors can create the best return and assemble digital resources to enable that behavioral change. The focus should be on helping humans perform, not on adopting technology.
Ideas alone aren’t sufficient. Businesses should seek the opportunities that emerge at unexplored links between varied disciplines and domains that span markets and geographies that emerge as processes digitize.
In a quickly moving market, it's essential to quickly deliver a minimum viable product/offering and get feedback on it. Success then depends on rapidly delivering offerings and improving with subsequent iterations.
Organizations should focus on generating significant economic value for the customers to deliver a positive impact.
Digital transformation should demonstrate a clear, defensible, and sustainable competitive advantage in the market.
The focus should be on creating innovative new digital offerings that fulfill the unmet needs of the customers while delivering a delightful customer experience.
Digital transformation can be achieved by iteratively taking the following steps
The first step is to get the focus right. This step is about quickly setting goals and visions and creating a roadmap for success to achieve them. The roadmap needs to be aligned with current trends and customer needs. It has three further aspects
The next step is to focus on the blueprint to deliver value. In this step, you need to develop a deeper understanding of customer needs and behaviors to design solutions for. You need to come up with tangible ideas that can be tested in the market through minimum viable products. It has three further aspects.
The final step is about growth. This step builds an integrated delivery mechanism. Lasting success demands continuous evolution of the minimum viable offering to greater maturity. It has three further aspects.
By adopting digital transformation, organizations can be more aligned with their customer demands and be resilient in the fast-moving digital world. But end-to Digital transformation can be a huge step.
For more insights on digital transformation, especially in the context of financial services companies, drop by Simple2Trade.